Tom Brady, Paris Hilton, Tiger Woods, and Peter Jackson are just some of the A-list names attached to Colossal Biosciences, which has once again captured the world’s attention — this time with the unveiling of their “woolly mouse.”
While the company’s grand vision of de-extincting the woolly mammoth continues to dominate headlines, this smaller, furrier achievement represents a significant step forward and a powerful tool for inspiring the next generation of scientists.
Newsweek spoke with Ben Lamm, the billionaire CEO and co-founder of Colossal who shared the excitement of finally being able to talk about the creature. “It is really a validation of our team’s incredible work coupled for a society that is excited about fun, inspiring science,” he told Newsweek. “It is not our job to get people excited or persuade anyone, just to be transparent about the extinction crisis we are in and what the incredible women and men at Colossal are doing to try to combat it. It’s humbling to see so many people share our passion and excitement for de-extinction and species preservation.”
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