This Texan Aims to Resurrect the Woolly Mammoth to Save the Planet


Ben Lamm has always come off as the type of tech super-entrepreneur whose creations might either save humanity from itself or destroy us all. Or at least that’s how he’s styled himself. His corporate headshots tend to show him, wavy hair flowing past his shoulders, with dramatic lighting and, say, a spaceship in the background. His companies’ websites have the feeling of sci-fi movie posters, and his enthusiastic monologues tend to hurtle from trillion-dollar ambitions to UFO research to carbon-eating robots.

So it was with equal parts curiosity and a cocked eyebrow that I recently met up with Lamm at the Soho House roof deck overlooking Austin’s South Congress Avenue to hear about his latest project. He’d handed over the CEO reins at Hypergiant—the company he launched in 2018 to create artificial-intelligence systems for space satellites, undersea robots, and other advanced machinery—and this time he was onto something really big, I’d been told.

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